Bing Travel Offers New Search Tools
posted in RSS Search Visibility, enterprise RSS, travel |Microsoft’s new search tool Bing has a travel section (http://www.bing.com/travel) that makes it less complicated to navigate through booking a vacation or business trip. They offer flight bookings, hotel selections and comparative searches.
Since Bing calls itself a decision engine they strive to offer the searcher as many pieces of information as possible to help the person searching find all they need to make that decision.
If you are a travel website you’ll want to make sure that you have these kinds of content available to Bing so they can display it to their searchers.
Companies looking for better travel PR should look into their online footprint.
Add new content about your destination with images and video. Encourage comments and reviews on your site. Syndicate this content a feed. That way more people see the content, they can add it to social sites and search engines like Bing can easily find and index your content.