Jonathan Leger is testing how article marketing can drive traffic and increase your search results. Check it out – it is showing very good results.
Creating good content, with information people find useful , and posting it to sites like ezinearticles.com, FindArticles and GoArticles can indeed ramp up your traffic.
Now all he needs to do is add RSS, content syndication and social media like tagging and bookmarking to this mix and he will have the winning formula.
Check out the SkinMD Natural case study – they went from nowhere in the search engines to page one in MSN, Yahoo and Google.