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The adoption of Social Media is well past critical mass - 87% of US companies will be using social media marketing in 2010.*

Most companies are using Facebook pages, Twitter and blogs to communicate with people online.

While it's vital to be present on these social sites, it's just as important to have a place on your website where journalists, bloggers and site visitors can find and share your social media content. It's time to upgrade your newsroom to a social media newsroom.

*Source: Interpreting Marketing Trends Report 2010

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Download the PRESSfeed News Optimization Toolbar

Did you know that news search sites (Yahoo! News, AOL News and Google News) get more unique visitors per month than all newspaper websites combined? (Source Nielsen Online and the Newspaper Association of America)

Optimize your news content for search with detailed step-by-step instructions on how to optimize press releases.

Download our News Optimization Toolbar!

It has the link to the instruction sheet and all the tools you need to do each step.

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SOCIAL MEDIA NEWS

  • Optimizing Press Releases Made Easy with PRESSfeed Toolbar
    The shift in media consumption is accelerating.The majority of PR professionals are aware of this trend and the need to optimize press releases and news content for search.The PRESSfeed toolbar puts all the tips, tricks and tools needed to produce a well optimized news release at your fingertips
  • RSS facilitates customer dialog
    Business owners and marketing folk are looking for the best strategies to help them survive a cooling economy. Cutting budgets is one everyone's mind but marketing is one area of the business that needs very clever planning. Cost effective online strategies, such as using news feed (RSS) to stay connected to customers and stakeholders, could be a big winner in 2009.
  • Travel Operators Take to Social Media
    Many travel companies aren't just dipping their toes tentatively into the social media waters, they're investing full-throttle in a multi-faceted social media strategy.

PRESSfeed Calendar

Sally Falkow will be presenting at:

June 26: Glendale, CA
WISE Charter Committee
Social Media Marketing Seminar

June 29: NYC
Media Relations Summit
Advanced Social Media for PR

July 14: PR News Webinar
Online Marketing Summit
How to Use SEO to Increase Visibility and ROI


How fast is social media growing?

  • Over 80% of Americans are using social media regularly – up from 50% two years ago
  • In 2010 87% of all US companies plan to use social media marketing
  • Twitter grew 1444% in the last year
  • Twitter registers 18 million new users every year
  • Time spent on Twitter is up by 175%
  • Every day bloggers publish about 900,000 blog posts
  • YouTube is now the second largest search engine
  • Facebook is now the number one photo sharing site
  • Social networks now rate second only to email in marketing tools

A social media newsroom is the perfect place to host all your social content on your website

Make your information available to the influencers in your space - get started with a web content syndication plan >>>